Understanding Sport Management: International perspectives by Trish Bradbury,Ian O'Boyle

By Trish Bradbury,Ian O'Boyle

Sport administration is a quickly constructing which maintains to develop in dimension and scope on a global scale. This entire and fascinating textbook bargains an entire advent to middle rules and most sensible perform in modern recreation administration. Adopting an issues-based process and drawing at the very most recent learn, it demonstrates how idea interprets into perform throughout the entire key useful parts of activity administration, from governance and management to tourism and occasions.



Written by way of a crew of specialists from around the globe, the publication explores activity administration from a really foreign standpoint and appears in any respect degrees from expert, high-performance recreation to non-profit and grassroots. With prolonged real-world case stories and an array of invaluable gains in each bankruptcy, it addresses an important issues resembling:




  • managing organisational performance



  • communication and social media



  • sponsorship and advertising



  • the impression of game on society



  • future instructions for activity management.



Complemented by means of a spouse site packed with extra educating and studying assets for college kids and teachers, this is often a necessary textbook for any degree-level recreation administration direction.

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